Wednesday, December 2, 2015

Psychology of Visual Design



                     The Psychology of Color










                                        Colors frame our mentality. 
   






                              Contrasting color combinations 
                                             evoke interest.

















Masculinity vs. Femininity.









-> Brown & Orange <-

Least Favorite Colors for both Men and Women









Target the Masses by Creating Androgeny.




Example:



The Disney website mixes bright and dark color choices with curved lines which allows it to gain masculine and feminine appeal.














The Harvard Business Review & Entrepreneur.com Both Describe Color Scheme and Marketing.



Want to read the articles?
Click the above links.











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